Introducing Niche Research Kits from theBlogMan Bloggers Group on Skool. What are they, and how to use them to build a business?
Niche research kits are built using a combination of a classic customer avatar, complete with 25 customer pain points. To take it a step further, our kits take the 25 supplied pain points and create an outline of 90 pieces of content you can write, providing solutions to those problems. This is the content for any blog sure to gain interest and traction.
A customer avatar is a data sheet that tells you who your ideal customer is, with information on gender, geographical location, possible job, ideal income, and interests that help shape an image of who you are talking to when you create your blog and resulting blog posts.
Pain points are problems your ideal reader faces related to your chosen niche or interest, like knitting or auto repair. A person interested in replacing a battery for their car may have a pain point of not knowing which battery to choose for their car’s make and model. Someone with a toothache may be looking for content related to home remedies for tooth pain, or they may be seeking a dentist in Dallas.
What kind of business can I build using these Niche Research Kits?
theBlogMan Bloggers Group on Skool offers a 90-day Bloggers Bootcamp that is built using one of our first Niche Research Kits. We offer 2 Kits minimum every month with paid membership, and most months, there will be at least 1 bonus kit added. Every kit can be sold standalone for up to $139 or used to seed a blog, build your own Skool community, used to create a course, or used to understand your customers in your own webstore better.
The uses are limitless; we just ask that you do not offer rights of resale or commercial distribution. Instead, we will be offering a generous 50% affiliate commission when you refer new members to theBlogMan Bloggers Group.
How to use Niche Research Kits Customer Avatars?
One of the biggest challenges we have as bloggers is finding an audience. We tend to get fired up about our interests, but then write our blogs entirely about our lives, not about the reader most likely to buy the products offered for sale through our links.
We either think of our own income level, and for many of us, we started these blogs because we need money or are broke, and pick products based on what we can afford, but our readers have 5 times our income and are not interested in bragin bin offers so we undercut our sales points, or we aim too high for market demand because we are wanting bigger commissions.
The customer avatar tells you what your ideal customer is into and other demographics that help you reach them and pick the best offers to put in front of them. By knowing what they are looking for online, you can go to other competitor sites and even get an idea of what they are reading, and being exposed to that is getting sales NOW.
The avatar also gives you everything you need to know when targeting paid ads to the potential reader and future customer to help you get your content in front of them faster.
How to use Niche Research Kits Pain Points?
Pain points are what you write about. People are not online seeking ads; they are seeking solutions to problems. Sure, they will buy products that help, but they want to research the why behind the cure and what to expect if they do buy Product X.
A Pain Point is what they are searching for. A Solution should be the topic of your blog, and a product should only be recommended if you truly believe it will help.
How to use the 90 Day Content Ideas?
Every paint point gets at least one article post idea over the course of 90 included post titles.
Considering our niche kits will be seen by hundreds of bloggers and used by dozens of sites, the post titles are recommended to be modified to be unique to your blog. Especially if you are using Artificial Intelligence to research and write the majority of your finalized article, you need to do a ton of personalization to ensure your content is unique to you.
Regardless of how you write your article, double-check facts stated as such and, where possible site sources. For great tools to do all of the above, I highly recommend RightBlogger with 91 tools and growing for bloggers like you.
Tale of the Tape
The Niche Research Kits from theBlogMan Bloggers Group are a great start to any content marketing plan and a real boost to starting a blog or your own Skool Groups. They can be used to seed and run successful podcasts and grow your YouTube Channels.
I use the same level of research for all my blogs, my own community, and when helping new bloggers develop a site through my design services. The research will get you found for the things real buyers are asking, not researchers, and school kids, not reporters, or even search roulet players who are just bored and typing crap into Google. They seem like a fair bit of work to learn through, but 90 posts from now, you are going to be glad you joined us.
I agree bloggers should niche down and speak to their audiences pain points and provide solutions to those problems. This will build trust and allow the reader to look more into what you have to offer. I highly recommend those reading this to join the Skool community to partake in the 90 day asap!
Thanks Shawn I saw you comment your day 4 assignment so you are still in the mindset and planning week and already getting great stuff of value for your blog and any future endeavors. Thanks for a great Connection Call today, and see you in both of our groups.
I agree. New bloggers have a hard time realizing no one cares what they think, with the exception of their Mother. Harsh but true. Creating an Avatar of the target audience is key. Creating content addressing pain points will lead to success. A 90 day step-by-step process can prove to be a cheat code.
LOL, maybe a bit harsh but the fact is if you are looking at a blog for your head space then save time and money and just go on Reddit or Medium. Otherwise it is always going to be 95% about your customer and 5% about creativity and flare. One thing you will find with this bootcamp is that it starts slow, instead of a rush to build a site we prepare students for the longhaul feeding them mindset building training as well as the tech or low tech workings of a blog.